To get buy in from across the business you need to understand “why” your data needs better management, not just “how”.
Watch our expert panel discuss the key stages of MDM selection
In this series of multiplayer videos, Amplifi UK’s Consulting Directors, Stuart Squires and Dan Fisher, discuss all things MDM with ‘The Data Whisperer’, Scott Taylor. Watch to see these MDM experts break down the second level of the implementation process, as they discuss how to get buy-in for your MDM project from across your business by making sure you can explain ‘why‘ your data needs better management, not just ‘how‘.
This is the second episode in a series of 3 videos that discuss the key stages of MDM selection and implementation. If you would like to find out more on how Comma can help you on your MDM journey, or to watch the other episodes in this series, please click below, or get in touch.